Approach

Dart believes that each brand and each assignment is unique, thus requiring a tailor-made solution. It’s only when the scope of the project and the objectives are clear that we will start determining the path. In doing so, we identify the following milestones: inventory, analysis, definition, concept, creation, realisation, implementation, evaluation and continuity. These milestones are defined using our strategic three-step model.
 

 
Brand Mapping Brand Direction Brand Targeting
 

Together with the client, we identify the key steps and corresponding services that will deliver added value. Based on this proven method, Dart gives brands form and focus – both strategically and visually. Aimed at realising the ultimate brand experience.