Some time ago, a new logo and communication style was developed for Wessanen. But there was no clear direction for the tone of visual, tone of voice or a uniform implementation of the style of all the communication items. Dart further refined the communication style to give it a distinctively Wessanen look and feel.
Communications
The communication style has been further applied to the communication carriers. In the new style, the info box with a colour overrun, a clear and distinctive element of the communication style is used.
Online
The communication style has been further applied to the communication carriers. In the new style, use is made of the info box with a colour overrun - a clear and distinctive element of the communication style.
Brands
Wessanen
Royal Wessanen was founded in 1765 and is now a leading company in the European market for biological food products. It is Wessanen's ambition to be market leader in the field of biological foods, with brands such as Zonnatura, Biorganic and Whole Earth playing a prominent role. Dart made the corporate style more clearly defined, provided support during presentations for the new strategy, and designed and produced the magazine WE.