Intratuin is on the move. The own brand is constantly being developed, following the introduction of the new store concept, and the points of departure are being further refined. A re-positioning of the private label is required that will present Intratuin as a single strong A brand.
When designing the packaging, the branding of Intratuin must always be linked to the product name.
The private label packaging has been built up modularly, resulting in a consistent image and thus optimal identification of the private label in the stores.
